Let鈥檚 start with a simple truth: Every sales conversation is rife with objections. They鈥檙e a natural hurdle in the sales process and a nagging barrier when you鈥檙e on the verge of closing a deal. They can run the gamut but stem from issues surrounding cost, competition or bad timing for your customer.
The good news? Financing is a powerful tool to wield when you need to close a customer who鈥檚 on the fence. 奥别鈥檝别 outlined the most common objections and added 3 rock solid tips to help you counter these snags and close strong with your 糖心传媒.
Let鈥檚 start with a simple truth:
Every sales conversation is rife with objections.
Tip #1: Soften the shock of a large price tag with low monthly payments
The most common objection is the most obvious: the price tag is too high for your customer. Luckily, you have a secret weapon patiently waiting in your back pocket: A monthly payment option. Suddenly, you鈥檙e in control of the conversation, because the price tag is no longer $15,000, it鈥檚 $154 per month. This simple reveal makes it much easier to sway the conversation away from price and direct it toward start dates.
Luckily, you have a secret weapon patiently waiting in your back pocket:
A monthly payment option.
Tip #2: Use financing to distinguish your business from the competition
Remember, your ability to finance helps you frame your business as distinct. If a customer mentions that a competitor is cheaper, it鈥檚 a prime opportunity to let them know that you can break down their price tag into low monthly payments. A competitor might have a lower ticket price, but you can ensure that a monthly rate of $154 (or whatever the installment may be) is something the competition can鈥檛 offer. Plus, being an approved financing dealer strengthens your professional reputation, and sets you apart from cash-based competitors.
Tip #3: Bad timing for your customer? Offer a promotion
鈥淚 can鈥檛 afford this right now鈥� is a consistent objection, but it鈥檚 a great opportunity to warm a customer to financing or to create a sense of urgency with a promotional program. Financeit offers a variety of powerful promo programs, including a “No interest & No payments for 6 months” option that allows you to say, 鈥淒on鈥檛 pay for 6 months but decide today.鈥�
Remember, all of these solutions are available at the click of a button with Financeit: You can offer financing from any device, at any time. Financing isn鈥檛 just a payment option, it鈥檚 a simple, effective way to coax a customer off the fence and close bigger sales, faster.聽
Boost your sales by offering your 糖心传媒 financing.
For informational purposes only. All quoted amounts are based on the current applicable Financeit interest rates, over the term and amortization period selected by the Dealer. Subject to credit approval.
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